Successfully marketing your property is crucial in the home sale process, and we are experts at not only in attracting an audience, but thoroughly engaging them as well.
Through our robust set of marketing tools, we make effective first impressions, that over time become lasting memories.
Our marketing channels extend well beyond the local market. Through our online social media presence, print advertising, and physical office presence in high-volume surrounding markets, we consistently deliver outstanding results.
From design to execution, our marketing technique is never a single campaign. It’s a strategy, a lifestyle that’s tailored to purpose, targeted in reach and multi-channel by design. We make a statement - one that resonates loudly and surpasses expectations.
Static images on websites and marketing materials are often the first impression a buyer will get of your home. Our skilled photographers work with one thing in mind – showcasing your property in the best possible light. That means capturing the feel of your home, while highlighting its unique features with clarity.
Our fully interactive floor plans provide a visual representation of your property that goes beyond a list of room measurements. Potential buyers can get a feel for the flow of your home, and are able to envision themselves and their belongings living in the space.
Custom Print Marketing
Our print marketing pieces are of the highest quality, in both look and feel. Flyers, postcards, brochures, and more - all carefully designed to highlight the features of your home.
While we fully embrace digital and social media marketing, we also remain consistent with proven direct mail marketing techniques that have stood the test of time.
Getting in front of a mass audience is easy. Getting in front of the right people requires focused techniques and resources. Every d’aprile properties agent has access to these tools, which puts your property into the sight-lines of the proper buyer candidates. Through target marketing, we can shorten your listing period by increasing the pool of potential buyers.
d’aprile properties employs an extensive print advertising program. Our vivid, yet stylish ads appear in select publications across the Midwest, allowing our featured properties to be viewed by a large and diverse audience.
Our expansive website provides a wide variety of tools and resources for potential buyers searching for a new residence, investment property, or vacation home. Registered users can perform searches from locations all over the world, and receive daily updates on those properties matching their individual search needs. Mobile-friendly with a built-in responsive design, our site is completely accessible from anywhere, on any device.
Social Media Marketing
d’aprile properties posts engaging content daily on our various social media forums, and offers original blog content in order to share our views on market trends, design, and home improvement. Join our ever-growing online community to learn, engage, and celebrate life. Be treated to a wide variety of stunning Midwestern properties along the way.
Despite an onslaught of new technologies, email marketing has stood the test of time. It remains a key factor in successful real estate marketing strategies. Every d’aprile properties agent maintains and engages an active list of buyers, allowing them to put their client’s properties in front of the largest possible audience.
Unique Interstate Approach
A majority of second home buyers in the Midwest market reside in the Chicagoland communities we serve daily. We take a consultative approach to each client, working closely to understand their short and long-term goals. Our presence across the Midwest allows us the opportunity to help you find the home, investment property, or vacation getaway you’ve always dreamed of.
In-house Design Team
The d’aprile properties in-house design team crafts images that will absorb and captivate your targeted audience. Our Creative Director, graphic designers and marketing strategists are readily available to ensure that each marketing campaign exceeds expectations. Let us show everyone the true beauty and personality of your home.